Tag Archives: blogging

The great monetisation of Ward!

imageI have been a bit slack recently and that is going to change. I write for my day job and recently I have been a bit burnt out and when I get home I mostly just want to play PS4 or watch Netflix. However, I realised recently that a lot of people are making money out of the Internet and I am not one of them. Which sucks. I have been writing purely for pleasure, like an idiot. I live in Thailand and the place is crawling with ‘digital nomads’ and I want to join the smug bastards. It is a shame that this site gets hundreds of unique visitors each day and 1000s of hits, yet doesn’t make anything. So I am going to be more professional about things and thus, there will be the great monetisation of Ward.

Don’t worry, it won’t be covered in ads and I will never resort to a ‘pop up’ or ‘pop under’ because they are annoying. I will mostly be trying out content related affiliate stuff, so it should be vaguely interesting and relevant.

Why should anyone besides me care? Well, it means I will be writing a lot more. I will spend more time providing awesome content on a huge variety of topics – which will mostly be about books, writing and science.

I will also be getting rid of Google Adsense as it is making me a pittance. Less than a pittance in fact, but there isn’t a word for that. If things start to work out, then I will write an update on what works best. Apparently it is all about ‘passive income’. Which sounds exactly like my kind of income. I guess ‘monetisation’ is an important word too, but for some reason I find it unpleasant.

P.S. If you are an advertiser feel free to get in touch. thewordofward@gmail.com. Let’s do business or whatever!

(Thanks to http://bloggingforprofit.com.au for the top image)

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How often should you blog?

Write more!

Write more!

This has been a question that has been bugging me for literally 10-15 minutes. Maybe even slightly longer.

I consulted the all-knowing internet and discovered to my horror that opinions were divided on the matter. Some said several short posts a day, others a longer post once a week or two. The divergence ended there thankfully, this wasn’t a youtube comments section or anything.

I have read a few blogs that has one plucky blogger posting several times a day and it ends up feeling like a fairly dull diary or even worse – a twitter feed by a bored narcissist. Blogging is pretty narcissistic as it is (I also work as a journalist so my opinions count more, it’s official) so I wanted to avoid that.

On the other hand, anything more than a 10 day gap between entries ends up with a noticeable dip in readership.

As you probably know if you read this fantastic site regularly I tend to write slightly longer blog entries every five to ten days or so. This is mostly because I am busy with other stupid jobs/life commitments/exciting social events but also because I am lazy and overly verbose without an editor. Plus, this has always been a hobby.

One thing that most bloggers do seem to agree on is that inconsistency is bad. My website has slowly climbed to about 5000 hits a day over a period of years. Which is ok but not great. I want great. So I have decided to take the whole thing a lot more seriously and will henceforth try and be more regular. I am going to aim for twice a week. I will let you know how that affects things re readership in case you are a fellow blogger and are curious about this sort of thing. Which, if you are reading this, you probably are. (Apologies to everyone else, this may have been dull.)

This bound-to-be life changing decision will take effect in the middle of October. I am currently on holiday in Germany drinking litres of beer in preparation. You can’t blog during Octoberfest my friends.


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